Mike <> Nader

Date: 2025-05-22 · Duration: 74.7300033569336 min Organizer: Nader Attendees: Mike, Nader

Summary

The Strategic Planning Discussion meeting between Michael and Nader focused on innovative solutions for high-risk merchants, particularly in payment orchestration, affiliate marketing, and virtual banking. They explored the concept of creating a streamlined payment orchestration platform, akin to a “Stripe for high risk,” designed to simplify the management of multiple merchant accounts. Key proposals included developing a single API for affiliate marketers and leveraging a virtual bank account feature to consolidate payments, which garnered significant interest from stakeholders. Additionally, they addressed payment processing challenges, such as decline rates and the integration of various gateways. The conversation concluded with a strategic examination of Twill’s market position and user experience improvements aimed at differentiating their offerings in a competitive landscape. Action items were assigned to both participants to further explore partnerships, refine their product scope, and design considerations.

Action Items

  • Michael Wright Connect with the contact from Explodely to explore partnership opportunities (39:22) Share pitch deck with Stifel bank contact to potentially connect with VCs (03:22) Continue conversation with high-risk agent who was interested in the orchestration solution (05:27) Consider engaging friend’s web design firm for website redesign (4k) after finalizing target market (01:02:38)

Nader Atrchin Review concept of payment orchestration and determine scope for Twill implementation (58:00) Consider how to differentiate what’s a ‘Twill thing’ vs. a ‘Pay Engine thing’ (14:39) Explore possibility of ETL pipelines for integrating with gateways like NMI (53:29) Sleep on concepts discussed and continue conversation tomorrow (01:01:43)