Nader - Wed, 04 Mar 2026 21:23:21 PST - Untitled
Date: 2026-03-05 · Duration: 102.87000274658203 min Organizer: Nader Attendees: Nader
Summary
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Accelerator Strategy: Team is cautious about pursuing accelerators due to high equity demands and low valuations, focusing on immediate priorities.
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Partner Alignment: Upcoming meeting will emphasize understanding foundational needs of Goat’s team without discussing costs initially to build rapport.
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Portal Improvements: Redesigning partner portal for better usability; introducing ticketing features and alerts to enhance operational efficiency for users.
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Merchant Processing: Developing a digital merchant submission process to streamline applications, reduce manual work, and utilize automation where possible.
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Website Revamp: Updating website to clarify Twill’s value proposition, improve engagement, and integrate AI tools for content generation and SEO.
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Event Participation: Exploring strategic events for lead generation and brand visibility, emphasizing relationship building over aggressive sales tactics.
Action Items
- Nader Atrchin Follow up on tech lab next steps with the contact who was supposed to get back (11:47) Take notes on alerts system design and create tickets for adding time sensitivity and actionable alert tags (30:23) Review and refine website copy and content based on Michael’s drafts, adding blog and newsletter sections leveraging Morty for content generation (48:18) Coordinate development of merchant application templates and end-to-end signature integration; prioritize development starting next week (01:00:02) Manage API key integration coordination and track production API readiness with partners (01:14:10) Organize preparation for Goat team meeting by prioritizing discovery conversation over demo, plan for follow-up including potential custom development and costing (01:22:33) Compile and maintain calendar of conferences, networking events, and speaking engagements for outreach and marketing efforts, incorporating AI tracking (01:27:20) Plan integration of text messaging consent and workflow into website and portal with Twilio and Quo platforms (01:40:16)
Michael Wright Attend at least one accelerator-related meeting and schedule follow-ups as needed (15:19) Review and provide feedback on portal design including ticketing system, alerts visibility, threading, and filtering features (16:49) Continue pushing portal adoption among reps to improve merchant communication and engagement within the platform (01:33:40) Send signed EMS merchant application example to support creation of templates and integration efforts (52:33) Obtain and share relevant Luqrat1MT1 application PDF and pricing models for template creation (01:00:57) Complete merchant application manually for a specific merchant, pending automation development (01:08:10) Complete API access documentation and sign necessary licensing for production integration to enable Nader’s API testing (01:14:48) Lead discussion with Goat team focusing on partnership needs and vision, deferring pricing and demo depth to follow-up (01:22:33)